Logo

Best Hashtags

Explore popular Instagram hashtags and compare their post counts. Use this list as a starting point, then choose tags that describe your content and the audience you want to reach.

100 Most Popular Instagram Hashtags

#HashtagPosts
1#love2,147,483,647
2#instagood1,921,437,759
3#instagram1,503,722,554
4#fashion1,207,293,400
5#photography1,123,921,085
6#art1,105,974,403
7#photooftheday1,092,039,209
8#reels990,594,925
9#viral907,496,781
10#beautiful854,966,041
11#nature838,478,800
12#trending784,685,640
13#explore769,945,991
14#travel767,860,748
15#follow751,973,210
16#picoftheday737,928,903
17#instadaily737,645,521
18#happy728,821,578
19#style683,998,499
20#tbt589,974,488
21#instalike580,257,099
22#repost570,714,411
23#summer570,178,345
24#beauty567,586,628
25#explorepage561,841,419
26#food538,209,131
27#fyp530,301,052
28#photo523,661,659
29#reelsinstagram516,228,437
30#music492,153,669
31#like4like476,262,755
32#life472,233,528
33#family463,003,423
34#me460,502,598
35#friends460,355,023
36#ootd451,660,072
37#selfie449,719,370
38#smile447,053,260
39#girl433,066,927
40#like427,661,836
41#motivation424,847,789
42#makeup421,706,503
43#likeforlikes397,706,604
44#design391,902,440
45#trendingreels388,302,249
46#model385,801,098
47#handmade382,284,795
48#lifestyle378,826,676
49#artist350,887,101
50#followforfollowback347,478,868
51#sunset340,932,251
52#dogsofinstagram330,663,728
53#likeforlike324,592,446
54#foodporn312,584,405
55#beach306,766,652
56#drawing304,861,092
57#cat303,425,514
58#india300,495,066
59#instamood298,909,863
60#gym297,740,520
61#foryou289,815,906
62#amazing288,582,581
63#funny288,068,567
64#wedding286,761,700
65#nofilter285,310,115
66#flowers277,104,609
67#igers274,378,311
68#moda274,226,547
69#sun274,020,119
70#photographer270,708,163
71#memes268,598,907
72#sky265,797,955
73#foodie264,466,392
74#insta264,145,385
75#inspiration262,121,405
76#naturephotography258,809,530
77#hair257,758,441
78#travelphotography255,882,020
79#viralreels250,576,039
80#instafood247,303,370
81#baby246,148,008
82#follow4follow242,397,605
83#viralvideos230,939,906
84#tiktok228,384,046
85#home227,641,293
86#illustration225,840,378
87#christmas219,894,478
88#video219,295,792
89#l4l216,846,994
90#likeforfollow215,705,244
91#amor214,471,591
92#photoshoot213,796,160
93#f4f213,292,265
94#catsofinstagram211,501,876
95#artwork211,116,038
96#followforfollow207,871,803
97#tattoo207,833,520
98#instapic207,730,284
99#landscape207,414,008
100#yummy207,061,692

The most popular Instagram hashtags